Skip to main content

How to track form submission goals in Google Analytics (GA) using Google Tag Manager (GTM)?

This blog will guide you on how to track form submission goals in Google Analytics (GA) using Google Tag Manager (GTM)?


If you are wondering how to track the lead generation or sign up forms, that doesn’t have thank you page, you can use google analytics to track using form submission goal option

Following are the procedures to be followed
1. Addition of tracking code / Form Submit Event Tag using GTM
2. Create Goals in Google Analytics

Create Form Submit Event Tag using Google Tag Manager (GTM)
Tracking code can be directly added to the page or it can be added using the Google Tag manager tags.

Here we can look into how to add tags using Google Tag Manager

1. Get the form id from the code (eg: contact-form)
2. Add a form submit trigger
a) Enable form id variable under Built-in-variable

google tag manager form submission goal


b) Create a form submit trigger
i. Choose form submission

google tag manager form submission goal


ii. Select “Some forms” and give form id in the field; Form ID contains
“contact-form”

google tag manager form submission goal trigger

iii. Click Save

3. Create a Form Submit Event Tag
a) Choose Universal analytics
b) Choose Track type = “Event”
c) Type Category = “Contact form”
d) Type Action = “Submit”
e) Choose Label = “Form ID”
f) Enable Overriding setting and Giving Tracking ID
g) Choose the “Form Submit Trigger”
h) Click Save

google tag manager form submission goal tag


Create Form Submit Goal in Google Analytics
1. Create a New Goal
2. Choose “Custom” goal type

google analytics event goal creation


3. Give Goal Description Name and Select “Event” and continue


google analytics event goal creation


4. Give following Event Conditions
a) Category = “Contact form”
b) Action = “Submit”
c) Label = “contact-form”

google analytics event goal creation for form submission


5. Click Save
6. New goal is created now


google analytics event goal creation


7. Track goal conversions under Conversion tab

google analytics goals tracking


 Same goal can be imported in Google Adwords for Conversion tracking. 

Comments

  1. You made some first rate factors there. I appeared on the internet for the difficulty and found most individuals will go together with together with your website. https://royalcbd.com/product/cbd-gummies-25mg/

    ReplyDelete
  2. This is really an excellent blog as well as its content.
    Chris Munch Asigo System

    ReplyDelete

Post a Comment

Popular posts from this blog

SEO - Sources for Backlinks Generation (Off-Page Optimization)

Digital Marketing has become traditional marketing in current e-World. Digital Marketing involves, Search Engine Optimization (SEO), Search Engine Marketing (SEM), Social Media Marketing (SMM), Email Marketing etc..
On-Page OptimizationOff-page OptimizationSocial MediaArticle SubmissionSocial BookmarkingPhoto SharingVideo PromotionBusiness ReviewsWeb 2.0 SubmissionsSocial Shopping NetworkDocument SharingClassifieds SubmissionsPress release promotionsBloggingSocial Account Creation'
I would like to touch upon SEO here. In SEO there are 2 types of techniques. Best practice is to optimize your page first. So On-page optimization should be your first priority. Once On-page optimization is completed, you can move on to Off page optimization.
Authentic back links are the main source of Off-page Optimization. Listed below are the sources of back-link generation


How to Calculate Engagement Rate for Company Facebook Page?

Post Engaged Users – Insights Tab You can get the engagement rate of posts from Insights tab in company Facebook page for every post


Page Engaged Users – Data Export To calculate the Engagement Rate for the entire page, you can use the data by export option. This Exported data has all the Facebook key metrics


What is an Engaged user of a page? The number of people who engaged with your Page. Engagement includes any click or story created. (Unique Users) Engaged Users = Clicks + Stories (Likes, Shares, Comment) Calculation for Page Engagement Rate % Engagement Rate % = (Engaged Users*100) / Total Reach

Free Tools for Digital Marketing

I would like to start this article with a quote


"Always give back what you get. It feels great!

Major challenge For Marketers, especially for those who are working in a bootstrapped startup company is, working with constraints. Constraints can be anything, like time, money, resource, tools etc.

Having worked in several startups, i have been exploring several tools that can help to manage all these constraints. I have listed the tools below, that helped me to manage my marketing activities.


Free Tools For Digital Marketing 1. Web Analytics 1.Google Analytics
2. SEO 1.Google Webmaster/Search Console 2.Smallseotools 3.SEMRush 4.     Linkio
3. Keyword Planner 1.Google Keyword Planner
4. Paid Ads 1.Google Adwords 2.Bing Ads
5. Reports Presentation 1.Google Data Studio
6. Webpage Optimization 1.